Creative Communications Diploma

Partner: Hove College
Price: £6,975

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Good communication - whether the ‘art of persuasion’ or the ‘power to inform’ - is arguably the single most important skill in commercial life.

The Creative Communications Diploma combines a number of complementary disciplines into a single highly effective package of training.

Beginning with a study of the principles of marketing, the course moves on into a detailed examination of advertising and public relations theory and practice.

This includes hands-on training in graphics presentation and design skills using professional design software such as Photoshop, Illustrator and InDesign on specialist graphic design workstations. Creative writing skills are also covered.

Course Duration

• 36 weeks (Standard full-time study)

Entry Requirements

• A good secondary education to GCSE or ‘O’level standard

Course Start Dates

• March and October

Qualifications

• College Diploma in Creative Communications

Awarding Bodies

• OCN (NQF Level 4)

Syllabus

Creating & producing ads	Adobe InDesign
Media planning and buying	Adobe Illustrator
Public relations (PR)	Adobe Photoshop
Crisis management	Label & packaging design
Market research & the marketing mix	Graphic design
Branding, packaging & franchising	Image manipulation
Copywriting & production	Design for print